Provided design guidance and packaging expertise for Nike Global Packaging Redesign.
NIKE - Product Management, Design
NIKE - Product Design and Graphic Direction
Designed many of the most iconic Nike Headwear silhouettes. Involved in the creation and patent of headwear innovations, including the Aerobill, Pro Swoosh Flex, Dri-Fit Swooshflex. Created the industry’s first laser perforated headwear fabrics and integrated ventilation in Headwear.
Created headwear specific Dri-Fit materials and performance silhouettes still in use today (Featherlight, Daybreak, 6-4-3 Fitted, Vapor Swooshflex)
Designed the First Roger Federer RF Logo Hat. Refined the logo with precision to be executed flawlessly in 3D Embroidery. A career highlight to be thanked by Roger in person and invited to attend Wimbleton for the 2008 Championship.
NIKE TEAM SPORTS - Product Design and Graphic Direction
Instrumental in Nike securing thier first ever MLB on-field contract and helped renegotiate contract to expand headwear agreement to include performance, fitted and snapback siolhettes.
Created Nike’s and the industry’s first ever line of licensed performance headwear.
Concepts designs for Hatworld / Lids exclusive SMU products. Seasonal concepts were presented directly to accounts. Traveled to overseas vendors to explore concepting and approve / oversea production and development.
Created top-selling seasonal NCAA Sideline headwear collections, positioning Nike as the premier NCAA licensee of collegiate headwear.
NIKE SPORT CULTURE - Strategy, Product Design and Graphic Direction
Nike and New Era first every collaboration, created for the 25th Anniversary of the Air Force 1. Helped build brand relationship that continued with further collaborations.
